Sr. Marketing Director, Annuity Products

Company: AIG
Location: Woodland
Posted on: July 30, 2022

Job Description:

Who We Are AIG Life & Retirement helps people make some of the most meaningful decisions they're ever going to make. We help them plan and take action to protect the future they envision, and respond to some of life's most difficult moments through the solutions and services we provide. We do this through our broad portfolio of life insurance, retirement and institutional products, offered through an extensive, multichannel distribution network. We provide solutions for a brighter future through our client centered service, breadth of product expertise, deep distribution relationships, and outstanding team of hardworking and passionate employees.Overview Of The RoleThe Senior Marketing Director is the key marketing contact for the flagship product at AIG Life & Retirement. This position will work with sales, strategic accounts, product development and product management daily on all product related materials and communications. The position requires a senior level marketer to effectively manage the content creation process and to be able to have constructive calls, real-time, to discuss positioning and other marketing related items as they arise. The position also facilitates compliance, product management, actuarial and creative reviews and approvals. The Senior Marketing Director position requires a unique blend of creative thinking, tactical execution and strong communication and writing skills. The Senior Marketing Director plays an instrumental role in helping AIG Life and Retirement develop and execute strategic marketing plans to meet the annual sales goals.Essential Job FunctionsManage and execute strategic marketing plans, with specific focus on annuity products (Index and Fixed ).Co-create and implement results-oriented marketing, communication, and product promotions across print & digital media while collaborating with the sales team and product management.Collaboratively write and edit customer and advisor facing content (including product marketing copy and required disclosures) to simplify and present complex concepts into a finished format across print & digital media.Manage inventory of core and key materials related to the annuity product line to maximize cost savings while maintaining quality standards and wholesaler & agent access to a wide variety of marketing materials.Manage specific aspects of marketing budget related to product line.Provide direction to creative partners in the development and execution of marketing materials.Education and ExperienceBS degree required; MBA preferred.10+ years of professional marketing experience; experience marketing annuities required.Knowledge of Annuity products required.Solid understanding of financial services products.Highly self-directed and motivated with excellent interpersonal and presentation skills and an ability to work in collaboration with other business unites.Strong writing and communication skillsDemonstrated success in project management, from conception through planning and implementation, with experience in implementing marketing programs across multiple channels and medium.Ability to cope with change and thrive in a fast-paced environment.Highly proficient with Word, Excel and PowerPointWhat 0ur Employees Like Most About Working For AIG We care about your professional development. Our career progression program will provide you with the opportunity to develop your skills, strengthen your productivity and be eligible to progressively advance to positions with an increased responsibility and increased compensation. Our "Giving Back" policy is at the core of our daily operations and guides our future progress. Don't believe us? We put our money where our mouth is! AIG, will give you up to 16 hours a year paid time off to volunteer in the community.Our people are our most important asset therefore we provide a generous benefits plan and competitive pay. Benefit package includes:Paid Time Off (AIG recognizes the importance of work life balance). We offer 24 PTO days to start. YES, 24! 9 paid holidays per calendar year. A 401(k) Retirement Plan which will be HARD TO BEAT. Our 401K - $1 for $1 match up to 6% with immediate vesting, plus AIG automatically contributes an additional 3% in to your 401K regardless of if you enroll or not.We are an Equal Opportunity Employer American International Group, Inc., its subsidiaries and affiliates are committed to be an Equal Opportunity Employer and its policies and procedures reflect this commitment. We provide equal opportunity to all qualified individuals regardless of race, color, religion, age, gender, gender expression, national origin, veteran status, disability or any other legally protected categories such as sexual orientation. At AIG, we believe that diversity and inclusion are critical to our future and our mission - creating a foundation for a creative workplace that leads to innovation, growth, and profitability. Through a wide variety of programs and initiatives, we invest in each employee, seeking to ensure that our people are not only respected as individuals, but also truly valued for their unique perspectives.To learn more please visit: https://www.aig.com/about-us/diversity-equity-and-inclusionAIG is committed to working with and providing reasonable accommodations to job applicants and employees with physical or mental disabilities. If you believe you need a reasonable accommodation in order to search for a job opening or to complete any part of the application or hiring process, please send an email to candidatecare@aig.com. Reasonable accommodations will be determined on a case-by-case basis.We consider qualified applicants with criminal histories, consistent with applicable law.In order to work from or visit an AIG office, and in accordance with the terms and conditions of AIG's COVID-19 vaccination policy, individuals hired into this position will be required to attest that they have been fully vaccinated and agree to have their vaccination status and proof of vaccination confidentially stored by AIG. Exemptions may be considered on a case-by-case basis in accordance with applicable law.Functional Area:CM - CommunicationsEstimated Travel Percentage (%): Up to 25%Relocation Provided: YesAmerican General Life Insurance Company

Keywords: AIG, Woodland , Sr. Marketing Director, Annuity Products, Advertising , Woodland, California